Car Detailing Business – How to Make More Money Servicing Cars

Car detailers do not only clean cars: they specialize in maintaining the pristine condition of the parts of cars left uncovered by mechanics and auto repair shops. Put another way, car detailing covers the car’s details. It takes proper care of a car’s rugs, upholstery, tires, windows, chrome and paint. From inexpensive cars to luxury vehicles, car detailing has recently blossomed into a potentially lucrative industry, one that a strategic entrepreneur certainly will not ignore.

TIP 1: Start Part-Time.A strong incentive for starting a car detailing business is that it will not require a full time commitment. You can establish yourself by detailing cars during evening and weekend hours. Furthermore, car detailing requires little implementation and few supplies.

TIP 2: Start with your friends and family. Begin this business by providing detailing service to friends and family. Do so from your own driveway or travel to a customer’s home for on-site, customized service.

TIP 3: Get referrals through word of mouth. Have your friends act as a preliminary platform or “sounding board” to find out what customers want or do not want. Put client satisfaction to use by asking your customers to recommend you to friends and colleagues.

TIP 4: Get a Website made, add pictures of your work and market online. While car detailing start-up costs are limited, you will want to invest time and effort in an effective marketing strategy in order to differentiate yourself from your competition. The key is to use the Internet. Establish a simple website outlining your services, and post links to it on Craigslist, online community boards, chat rooms and even blogs. Maintaining your website and increasing its traffic will help search engines such a Google, Yahoo and Bing “find” you. The greater your online presence, the higher your “rank” in search engines, and the easier it is for potential customers to notice you.

A streamlined yet effective marketing strategy, coupled with a commitment to detail-oriented, customized service, will help foster a burgeoning car detailing business into a lucrative and worthwhile endeavour.

Mobile Car Detailing: Is It a Good Option for a Car Wash Franchise Owner?

Car wash businesses all over the world have been multiplying at a fast clip ever since car owners realized that conventional garage washing is not effective enough to get rid of all the oil, dust, and dirt that have accumulated on their vehicles. That’s why more and more car owners are turning towards the newer methods for car care, such as mobile car detailing, to bring their cars back to their original pristine look.

Auto specialists have begun to expand their businesses to accommodate the influx of vehicles being scheduled for detailing work at their shops. Some of the really big names in the car detailing industry have even opted for franchising in order to expand their customer base and to establish branches across different cities.

Big bucks

A franchise is a contract one party is granted the exclusive rights to market a product or service in exchange for a fixed sum and a percentage of the profits paid to another party. If you seriously wish to participate in a booming market but are not confident that your entrepreneurial skills are enough to start your business from scratch, you might want to opt for a franchise instead.

All you have to do is to fork over the required franchise payment and accomplish the paperwork, and you’re done. Even if you’re buying into a fairly innovative business like a mobile car detailing shop, you can expect to have relative ease breaking into the market.

You don’t even have to have your own physical shop in order to start a mobile car detailing business. All you need is the mobile servicing unit to help you go from location to location and do your job.

Make it your own

Participating in the automobile care industry means acquiring a thorough understanding of how it works, what it takes to grow the business, and what customers (namely, car care owners) need. At the very least, you need some level of entrepreneurial techniques to help you cope with the job of running a full-blown business on your own.

Even though you’re already partaking of a stable business brand, you still have to put in hard work in order to ensure that it will remain successful in the long run. A tried and tested business model can only go so far if you don’t do your share, especially if you’re expanding into the newer technologies like mobile car detailing.

Before you buy into a business, you should have a fair idea of its performance and profits for at least the past five years. Some of the questions you might want to ask are: What is their unique selling point? What is their edge over their competitors? How good is their reputation with customers? What equipment do you need in order to service your customers? These are only just a few of the basic things you need to know before you sign up to become a franchisee, especially of a mobile car detailing franchise.

What’s the deal?

Auto detailing franchisees can expect to avail of exclusive benefits when they open their own franchise. First of all, they will be ensured of an exclusive customer location to ensure non-competition with other franchisees. That means that you will be able to maximize all the profit opportunities in your area instead of sharing them with another franchisee.

Second, your franchiser will provide you with basic car care training before you open shop as well as throughout the life of the franchise. You will also be given a comprehensive operations manual that can help serve you, should you encounter trouble with the business. This is especially important when you’re offering the newer innovations in the business, such as mobile car detailing or waterless car wash.

Finally, you will have extensive business support from a network of fellow franchisees who can help you out if you ever get into trouble in business, as well as share their expertise and knowledge with you.

Opting in a car care franchise means that you will need to help build the brand and grow the business. The market is on a slow but steady rise and the prospects are looking good. The newer trends like mobile car detailing are also quickly gaining popularity among car owners, so you can expect great profit-making opportunities along the way.

Car Detailing and Customer Service

Often customers get upset after they’ve had their car detailed and much of the problem has to do with communication issues. Customers need to fully explain what they expect in the auto detail when they get done, and ask if the detailers if they will indeed, be taking care of all those items that they have addressed. By doing this the customer will find that much of what they had asked for is completed to their liking, if not everything. Communication is the key, and it is important to remember that.

Of course, by the same token the professional auto-detailer must also understand what is going on and be very careful to look over the car and discuss with the customer various issues with the paint, any damage on the car, and what they can and cannot do for the interior, exterior, and clear coat. An automotive detailing professional should also explain their check list to the customer; what they will be doing and how they will be doing it.

This way the customer will understand why the price is well over $100, all too often, customers of such services get sticker shock, and do not understand the value. Happy customers are predicated on proper communication, and failure to communicate causes future challenges. If you want all the best referrals, then you are going to have to learn how to communicate and talk with the customer. Believe it or not the most successful auto detailers are the best communicators, not necessarily the best craftsmen of their trade. Please consider all this.